Feeling the love
25 June 2019
Congratulations to our client Bedell Cristin on winning the Best Digital category in Citywealth’s Brand Management and Reputation awards 2019.
The winning campaign was based around the firm's GDPR email campaign. At the time, inboxes were being swamped with emails from companies trying to maintain contacts in light of the changing data protection legislation. The marketing team briefed Oi to come up with something different - they didn’t want to get ignored, and our challenge was to use their Valentine’s theme idea with the company's brand assets to achieve a standout email. And that is exactly what we did.