Moore Stephens in the Channel Islands is a member firm of one of the world’s leading accounting and consulting networks, Moore Stephens International Limited, which includes 307 independent firms and 667 offices in 105 countries. It provides a range of valuable services, tailored to the specific needs of clients. The company approached Oi with a brief to undertake an audit of their current marketing activity then develop a new strategy, plan and creative approach to market their range of services locally and internationally.

As headline sponsor of a major careers events EY wanted create impact and really stand out. Oi came up with the idea of using giant Lego blocks to build the stand, fitting with EY’s tagline of ‘Building a better working world’ which linked well with current campaign artwork and branding which is fresh, vibrant, eye-catching and memorable. But for this year our brief was to make even more of an impact than the previous year, we were asked to ‘wow’ EY.

Door to Door, a leading removals company in the US, would not immediately come to mind as the type of company with a creative brand identity. But that is exactly what the company needed. Moving house is stressful and personal, you need a friendly face that you trust to help. The brief for Door to Door was to help turn what was an old fashioned brand into one that was friendly, fun and, ultimately, different from any other rival. This would then be translated across responsive website designs, the online quotation process and website landing pages for targeted advertising.