Luxury design and print for high-end aviation
For the second year, Oi was commissioned by The Marketing Bureau, the publishers, to design and print the Gama Aviation publication - a prestigious magazine which is published annually and placed in all private aircraft and readily available in the Gama Aviation private jet terminal in Jersey.
As The Marketing Bureau’s design agency for the project, Oi’s brief was to design a high quality magazine that appeals to high net worth individuals, focusing on the luxuries Jersey has to offer. The publishers featured 19 businesses featured in the magazine alongside unique editorial pieces on luxury cars, design, spas, property and shopping. Beginning with an introduction to Gama Aviation itself, the publication also gives insight into the story behind the luxury aircraft operation and what the private jet terminal in Jersey can do for its clientele.
Included are some interesting features on relocating to Jersey and investment opportunities, as well as a guide to the best places to eat and stay and interviews with local entrepreneurs.
Also mentioned are world-wide luxury boutique hotels and notable events which take place throughout the year in various countries, recognising the target audience and international facilities available from charter, to aircraft management and AOG assistance.
As a truly collaborative project, The Marketing Bureau managed sales, distribution and their own editor wrote all content for the publication with team Oi designing 76 pages, ensuring that everything was completed to the highest standard, on time and in budget, as well as managing the print process.